What we measure, and what we leave alone
Privacy policy
Longevity Graded runs lean on data. The sections below spell out the little we collect, why, and the controls you keep over it. Last reviewed 2026.
The analytics we run
When you agree to it, Longevity Graded uses Google Analytics 4 to see how the site is used — which pages get read, roughly where visits come from (estimated from an IP address we do not store), the browser and device in play, and the referral that sent you. This is aggregate audience measurement, not a profile. We do not ask for your name, never collect health information about you, and have no login for you to fill in.
Bottom line: we watch traffic patterns in the aggregate, not you as an individual.
Consent Mode v2, on unless you opt out
Longevity Graded serves a US audience and runs on an opt-out basis. It loads with Google Consent Mode v2 set to granted for analytics storage, so measurement starts when the page does and the banner tells you rather than asking. Advertising storage, ad user data and ad personalization stay denied at all times — nothing here feeds ad targeting.
Bottom line: measurement is opt-out here, and the switch is one tap away.
Where your choice is stored
Your accept-or-decline decision lives in your own browser, in localStorage under the key cookie-consent. Keeping it there is what stops the banner from nagging you on every visit, and it makes the setting per browser and per device. Google Analytics sets its own cookies to recognize returning sessions; opting out deletes them.
Bottom line: the record of your preference sits on your device, under your control.
How the data is used — and never sold
We read the analytics to learn which reviews and topics are worth expanding and to catch what's broken. That's the whole purpose. Longevity Graded does not sell, rent, or trade your personal information, and we run no advertising network of our own on this site.
Bottom line: your data improves the site and goes nowhere for sale.
Google as a third party
Google Analytics is operated by Google, which processes the usage data described above as an independent third party under its own privacy terms. Once you consent, some of that data may be handled on Google's infrastructure, including in the United States. We control what we ask Analytics to collect; Google controls what it does with the data on its side.
Bottom line: Google's own policies govern the data once it reaches Analytics.
Your controls
One button turns analytics off for this browser, immediately and without a reload: Consent Mode goes to denied, GA4 stops identifying the session, and the Google Analytics cookies already in your browser are deleted rather than left there inert. Your choice is kept under the cookie-consent key; clearing this site's data returns you to the default. Browser-level cookie controls and Google's own opt-out tools give you further reach over analytics data, and you may email us to ask what a policy means or to request that data tied to you be accessed or removed.
Bottom line: opt out, reset, or ask us anytime — the switch is always in reach.
Children
Longevity Graded covers prescription-adjacent longevity medicine and is meant for adults. It is not directed at children, and we do not knowingly collect information from anyone under 18 — and certainly not from anyone under 13. If you believe a child has provided data through this site, email us and we will delete it.
Bottom line: this site is for adults, and children's data has no place in it.
Retention and security
Analytics data is retained inside Google Analytics according to its configured retention window and the platform's own defaults, and the consent flag persists in your browser until you clear it. The site is served over encrypted HTTPS. No method of storage or transmission is perfectly secure, so while we keep our footprint small on purpose, we can't promise absolute security.
Bottom line: we hold little, guard what we hold, and won't overstate the guarantee.
Changes and contact
If this policy changes, the updated version replaces the old one on this page, so the date above reflects the current terms. Questions about privacy at Longevity Graded, or a request about your data, go to hey@longevitygraded.com. You can also read our affiliate & advertising disclosure for how the site is funded.
Bottom line: the latest version lives here, and one email address reaches us.